In 2000, with the addition of new partners Tony Heitz and Pase Rock, the festival grew in popularity, as tens of thousands of hip hop fans flocked to its grounds in early August. It has been known to attract up to 20,000 fans. In early April 2009, Scribble Jam organiser Kevin Beacham confirmed the persistent rumors that the event will not continue this year, citing the struggling economy and difficulty in securing funding as reasons.A kickstarter campaign is currently being held with the final goal being a 2014 Scribble Jam event.
For most of its existence, Scribble Jam refused corporate sponsorship, which Accurso explained as an attempt to keep the festival from being run by "those who don't understand [hip hop] culture", adding that outside marketing or promotion would "defeat the purpose" of the festival. By 2003, however, the festival had started accepting some corporate sponsors; that year's event was backed by Toyota/Scion.
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